NEWS > TECHNOLOGY > SAMSUNG THRILLED U.K. JUDGE FINDS THEIR TABLET KIND OF LAME
SAMSUNG THRILLED U.K. JUDGE FINDS THEIR TABLET KIND OF LAME
July 10 2012
London, U.K. – It was inevitable that when Apple introduced their first tablet back in 2010 that it would lead to a whole raft of competitors and that is exactly what it did. As Apple did with the iPhone, the iPad carved out an entirely new niche into which the ambitions and business of all sorts of other companies was poured in an effort to get a piece of that lucrative pie.
For the most part those entries have been pretty uneventful. Despite a dozen or more serious competing devices on the market at any given time nothing has had the ability, it seems, to even slow the momentum that Apple created. Their machine is still, by far, the best-selling of such devices.
The only significant threat, it seems, has been the one posed by Samsung. While many other companies have tried and failed to beat Apple at their own game it is only Samsung that has posed a real threat, a threat Apple decided to combat by suing them into eternity and trying to get their machines banned. In some places that has worked but in others, like the U.K., it has not in part because it is quite clear to the British that the Samsung device is just kind of lame in comparison to the Apple machines, something Samsung is all too happy about.
“They do not have the same understated and extreme simplicity which is possessed by the Apple design. They are not as cool. The overall impression produced is different,” said Judge Colin Birss, dismissing Apples demands to remove the Galaxy tablet from store shelves in that country.
The device specifically affected is the Galaxy Tab 10 which has been banned in a number of countries including the United States because of similarities to the iPad.
Just about everyone who has used both devices has agreed that the Galaxy is pretty lame in comparison but still agreed to ban the device, possibly because it is made by a foreign company and everyone loves Apple.
“Clearly, clearly the Galaxy Tab is not nearly as cool as the iPad but one still has to question whether or not that is a reasonable basis upon which to base a decision like this. The logic, I suppose, is that the iPad is built on it’s cool factor, on its slick nature and if that is lacking then it just isn’t the same thing which does make some sense, quite a bit actually,” said Scrape TV Technology analyst Ken Kevins. “However that isn’t something I think Samsung should really play up. After all they are looking for sales and if it determined from a legal standpoint that their product is lame, well, that could hurt sales almost as badly as a ban.”
Apple does have an opportunity to appeal in which they would presumably have to prove the Samsung device is as cool as theirs.
“I frankly don’t fully understand this decision myself. I mean how anyone could rule against Apple is beyond me, particularly in such a subjective way. Clearly this judge has some taste but he still ruled against Apple which is certainly not the way things are supposed to be done and I’m sure that angers them,” continued Kevins. “On the other side it is a huge victory for Samsung and the cool thing doesn’t really matter all that much because it’s not like people are going to be buying their tablet anyway. It’s a win for them and their crappy machine but the Apple people, well,, the Judge better bolt his door at night that’s all I’ll say.”
Apple forces reportedly plied the judge with Apple products, a strategy which obviously backfired.
Martin Philton, Technology Correspondent